One of my first briefs at 160over90 was to design all the event branding and collateral for the VIP experience hosted by Marriott Bonvoy for Manchester United’s tour down under. The event saw Marriott Bonvoy members enjoy the luxuries of a VIP suite at the game which was fully catered by Guy Grossi. On top of that they received an English-style taxi service to the game, a Q&A with some Man-U legends and a pasta making session with Guy and some of the current players.
The event required a full roll-out of Marriott Bonvoy and Manchester United branding. Everything from the Taxi’s, the VIP suite, media walls, seat covers and even coasters had to utilise and experiment with the brand guidelines provided by Marriott Bonvoy.
The event required a full roll-out of Marriott Bonvoy and Manchester United branding. Everything from the Taxi’s, the VIP suite, media walls, seat covers and even coasters had to utilise and experiment with the brand guidelines provided by Marriott Bonvoy.
