The majority of my work in 2018 was spent on eBay. I created banners, OOH, TV spots and everything between. Tasked with balancing the product and the eBay brand I found ways to make each deliverable feel new while sticking to the brands guidelines.
Working directly with the Art/Creative Directors we helped eBay develop and launch multiple campaigns across 100s of OOH locations around Australia. This was also the first time I was given the reins to work directly with an editor to create video ads for eBay - overlooking composition, copy and design direction. The ads were then shown before films in cinemas across the country.
Working directly with the Art/Creative Directors we helped eBay develop and launch multiple campaigns across 100s of OOH locations around Australia. This was also the first time I was given the reins to work directly with an editor to create video ads for eBay - overlooking composition, copy and design direction. The ads were then shown before films in cinemas across the country.
